My answer to the original post is DEMAND. 'Modern' got involved in the northern scene because paying punters like me and all my friends LOVE it just as much as our northern, and we travel, dance, and buy lots of drinks in loads of venues across the UK and Europe. In our minds there's no disharmony between the two, just synergy.
And Beeks you're both right and wrong, lots of my mates don't like R&B, but lots of them do, and I've got absolutely no problem with an across the board northern venue like Rugby having a bit of everything. My husband will be up for all the R&B and the stompers, I'll be up for all of the modern, and we'll both dance to a bit of everything in between. As will Mr Vickers above, one of the original open-minded cross-genre promoters.
It beats me why some people spend so much of their time actively HATING other genres of soul. If you don't like across the board policies, go somewhere else. We're spoilt for choice with the number of nights operating. What's the big problem? Peace be with you