As "just another collector who shouldn't be DJing" I only play when asked to, or if no-one else is playing stuff I want to hear, run my own events. I play records I really love and think others might as well. I've never spent more than £125 for a record and most of my records probably cost under £5 (although the prices are creeping up nowadays). I,m constantly amazed when playing some great soul track, the amout of people running up to the decks and asking what it is, mainly from guys who I'd expect to know virtually everything in my box. And it hits home if I sell something, and regret it years later, to find a huge jump in price on a £1 record from a market or a £5 import from beating rhythm because the big boys may have picked up on it. I think the moral of the story is, play what you love, in among the classics and don't rely on just the established playlists full of overplayed, expensive trophy items. That's what keeps the scene interesting and music driven.
Steve G played "let me be a winner" an old Stafford track one Saturday at Yarmouth a few years back. I picked one up and played it out a couple of times and no one knew it and all loved it. If I go out I want to hear something different and new to me at least once or twice a night, or it's just another night out.
One I pushed to anyone who would listen was Johnny Adams-you're a bad habit baby, and from absolutely no-one knowing it (apart from Colin Dilnot who pushed it to me ten years earlier) it seemed to be on everyone's playlist for a time. Years ago I shoved Rhonda Davis-can you remember down everyone's necks and that did well. Eventually.