This bit is a quote from Ian, sorry but don't know why it changed:
Whichever way you look at it, it's a very interesting phenomenon. The Brits thing was simply the cream on the top of a perfectly executed campaign which has resulted in the biggest selling international single of 2014. The exciting thing to me, is that there's still clearly a huge international audience for up-tempo Northern Soul-like music. Amy Winehouse, Duffy and now Pharrell Williams have all demonstrated that millions of people love this sound. So clearly there's a huge and enthusiastic international audience out there and hopefully from this a new fan-base will emerge and keep the music going.
I've been listening, collecting and releasing this music for the last 50 years and, right now, I feel that this is one of those points where Northern Soul will catch the zeitgeist and attract a lot of new young fresh disciples at the very point when the scene needs a new generation to adopt it.
In many ways this has simply proved the continuing appeal of the scene - genuine young Northern Soul dancers in the climax of the Brits, Pharrell Williams giving respect to Northern Soul to an audience of millions and a world-class film about Northern Soul about to launch. Arguably, for the first time in 38 years, Northern Soul will be setting the media agenda again and I think that's a good thing for the future of the scene.
Ian D
I agree Ian. There can't be many of us who got into it via the direct hit of seriously rare full on Soul 45s that you had to travel to hear. My route was everyday Motown and a thin stream of slightly more obscure tracks that our local dancehall (The Winter Gardens) played. A handful of older people (they must have been at least 17!) were already into the sound and sometimes brought records along that the DJ, Bob Boot, would play. Slowly but surely I got drawn in along with a few others.
I've been into it ever since, and through some brilliant people, adventurous DJs and general record collecting I've widened my tastes and get great pleasure from the music. It may not have been the same route for everyone, but I think it's a fairly normal one and if Levanna's YouTube videos are anything to go by, she and a lot of the young people getting into the scene are already well on the way with that journey.
Sean