(1) There were a couple news articles about the formation (foundation) of Phelectron Records, and its in-house music publishing company (Trevenia Music) in 1965, in the music industry trade papers (magazines). They covered the basic structure of the new companies, and a little bit about their 2 singing artists, Terri Goodnight and Jackie Day. Apparently, The Cochrans had their own connections to people who knew about the budding young talented choir singer (Terri) (perhaps a member of their sponsoring church?), and probably someone who was a friend of Jackie's. Cyril Roberts was a songwriter for the label, as well as Jackie Day's producer. I would have guessed that he would have been made their A&R man, and manage the company until Jean could get up to speed (sort of how Bob Hamilton ran things at Golden World's start, until JoAnne Bratton could get up to speed in experience in the business).
(2) I was wrong about Jean Cochran just using a song Cyril Roberts wrote. Roberts WAS involved with Phelectron, in a major way. He was the producer of Jackie Day's record, and writer of "Naughty Boy". So, one would think that Jean would have made Roberts her A&R man, and picked his brain for advice, and possibly asked for a demo tape of how Terri Goodnight's song should be sung, and also had him make recommendations on experienced producers and arrangers to use, recording studios and engineers, distributors to approach, and use him as a marketing man to deal with DJs and distributors and getting gigs for her artists. And so, with Roberts leaning on his past experience in the business, Jean might have made less mistakes in operating her label, and had at least some small modicum of success. With Roberts involved, I'm not sure why she chose Easton to produce Terri's 2 records (unless he had previously produced records sung by her choir). Still, being as they decided for Terri to sing some Soul-style songs, why not have Roberts produce them, and have her practise copying the style the demo singer used on the songs until she got the style down, before recording? If she was uncomfortable recording that kind of music, why have her record it? I guess Jean as a very young woman, new to The Business World, with no one to guide her but a songwriter and ad-hoc producer, who hadn't owned a record label up ton that time, as far as I know, and her father, very busy most of the time, was apparently, based on the results, overwhelmed with the challenges that most tiny, independent labels faced, even when run by people experienced in that business. They seemed to not have a well-thought-out, logical plan of operation, and were just making decisions on-the-fly.