MUCH less about returnees in recent years and more about people joining the scene for the social side. Most had/have little, if any interest in the music, it's more about a night out and late drink with people their own age.
To many wanabee DJ's and not enough bookings means the only way they can get to play out their expensively put together ebay collections is to start their own venue, but given the 'Northern Soul' scene most of us signed up for only ever had a limited appeal then the best way to get new punters through their door is to target these Social Soulies. Hence all the Flyers with 'Cheap Bar Prices' and 'Friendly atmosphere' in bold type but little or nothing said about the actual music policy.