Ah but there are different reasons for a company to reissue a 45. In some cases like say The Magic Touch, it's to satisfy demand, in others like the recent Millie Jacksons it's to make LP tracks available on 45 and in others like Luther Ingram or Danny Cobus it's to get a previously unissued track onto vinyl so DJs other than the ones who have had the exclusive acetates can play it out and popularise the music more, thereby upping demand for the recording and getting artists, writers (and us) more income. In the case of the 100 Club anniversary singles it is promotional for the forthcoming CD and a thank you and a memento for the customers who take the trouble to support our venue and label. Invariably the buzz from being on a collectible anniversary vinyl 45 improves sales in the long run on CD and sometimes reissued vinyl.