I thought it was very poor gesture......
Motown deserved better was just one of the reviews I read this morning, and I must say I agreed. Martin Freeman, nice guy though he is, did his best bless him.... I thought he was useless at interviewing, he seemed to have his crib-sheet memorised and was waiting for his turn to talk rather than listening and reacting to the answers given. On the other hand I have always loved TEARS OF A CLOWN so I enjoyed that micro-moment...
Final impression... piss poor
All in all I think if your not gonna give it 200% effort (in everything: research, presentation, content, final editing etc.) then you should be have the common decency to leave it alone. Don't bother next time Mr. BBC
"Martin what have you learned from this?".........."Eeeerm, I like this music"... F_cking brilliant, Well done! See ya later.
That's just my humble opinion for what it's worth